Next-generation GTM strategy

Revolutionize customer acquisition with data, automation, and modern tech.

Contact us
ChatGPT Image 13 Jul 2025 16_19_33 1 (2)
Our clients:
  • GoodData
  • Yieldigo
  • Shoptet
  • Chromozoom
  • Whalebone

What is GTM Engineering?

GTM Engineering is a methodology that brings an engineering mindset into company growth management.
Instead of running random campaigns and using disconnected tools, we build an integrated system that connects marketing, sales, and analytics into one functional whole.

In practice, this means every step of the customer journey — from the first click to the closed deal — is measurable, optimizable, and scalable. Tracking in GA4 and GTM, scoring and routing in the CRM, clear data in dashboards. Everything operates as part of a single growth engine.

The goal of GTM Engineering isn’t just to deliver tools, but to design processes that accelerate your business.
We eliminate manual work, unify data flows, and set up automations that help teams work more efficiently. The result? A clear structure, reliable reporting, and decision-making based on data — not gut feeling.

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When to choose GTM Engineering

Do you feel like your acquisition strategy has potential, but lacks a solid foundation?

Maybe you're already collecting tons of data, but struggle to understand what’s actually driving results. Marketing and sales often don’t speak the same language, and valuable leads slip through the cracks. Even with a decent set of tools, you're not getting their full value.

If that sounds familiar, it might be time to bring in a GTM Engineering team to support your growth.

astronaut gtm

We will build you a GTM system

Everything you need to make marketing, sales and data pull together.

Growth Hacking

Measurement that makes sense

We'll set up GA4, GTM and server-side tracking so you finally know what works.
PPC

Smart lead routing and scoring

Passing leads to the store without delay and chaos. Plus, you know which ones are really worth it.
SEO

Attribution without assumptions

You'll see what really brings in customers - whether it's a newsletter or a cold call.
UI_UX

Integration without blind spots

We connect CRM, email, Slack, Notion and other tools you use every day.
Growth Web Solution

Dashboards that everyone understands

No unnecessary metrics - just the important stuff. In Looker Studio, BigQuery or Excel.
Inbound Marketing

Automation that really saves time

We automate routine tasks that hold back marketing and sales.
Technologies we use
  • Clay
  • HubSpot
  • Make (1)
  • Apollo (1)
  • N8N (1)
  • Clay
  • HubSpot
  • Make (1)
  • Apollo (1)
  • N8N (1)

How does GTM Engineering cooperation work?

  • 1. Audit & needs mapping

    We will analyze your current situation, tools and goals. We will propose a concrete plan for integrations, measurements and automations.

  • 2. GTM architecture design

    We create a design of data flows, technologies and processes. We connect everything to your CRM, analytics and other systems.

  • 3. Implementation and testing

    We will build functional tracking, scoring, reporting and automation. We test and document everything thoroughly.

  • 4. Dashboard integration and reporting

    We will set up clear dashboards and set up regular reporting for all levels of the company.

  • 5. Training and handover of the team

    We will train your teams, prepare documentation and ensure they are able to use the system to its full potential.

  • 6. Optimisation and development

    We monitor performance on a long-term basis, adjusting models and scaling processes as the company grows.

References

  • Petr Lemoch

    Marketing Director, Yieldigo

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    Judging by my experience so far, I am convinced that there are not many marketers on the market who are so strongly focused on real business results. Lukas and his Forecom are proof of that. Lukáš himself is not only a great strategist, but also an expert who knows exactly how important it is to properly link marketing and sales and what to focus on when you need to generate valuable leads. He has helped us not only jumpstart our performance marketing, but actually get it to a solid level on a minimal budget. He quickly grasped our current opportunities, innovatively grasped our inbound and was able to combine it with the traditional outbound approach typical of B2B SaaS enterprise companies of our type. His intimate knowledge of HubSpot is a huge advantage. With Lukas as a growth marketing expert in place, I can be sure that thanks to his sales overlaps, complexity in thinking, broad insight into new trends and last but not least his empathy and ease in communication, we are well on our way to further successes together.

  • Ondrej Maca

    Director, IT & RevOps Infrastructure, GoodData

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    Forecom has helped GoodData with complex migration from Marketo to HubSpot including integrations with Salesforce and many other Sales & Marketing tools. They were a great partner during the initial project and continue providing excellent services in the management of daily business activities and have always been very flexible, delivered on time and as requested. Overall, it is a pleasure to work with them and we will continue our cooperation.

  • Gulzada Anvarbekova

    Marketing Manager, Parloa

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    Forecom was introduced to our processes through the implementation project of HubSpot as our Marketing Engagement platform. They have a greate expertise in implementing HubSpot and designing the processes in integration with Salesforce. Their expertise was essential to the progress. We appreciated the quick support and going extra mile in cross-functional operations and close collaboration with RevOps. Eventually, Forecom became our true partner supporting MarOps being included to many internal projects. Additionally, it is a personal pleasure to work with all the Forecom consultants and mainly Lukas who is always here to have our backs and provide a very personalize approach. I would recommend working with Forecome!

  • Petr Markovič

    CMO, emclient.com

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    I had the opportunity to work with Lukáš on my projects. I highly recommend - Lukáš is an e-commerce expert. PS. I am waiting for a new opportunity to cooperate!

  • Tomáš Kasalický

    Project Manager, ROIVenue

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    We worked with Forecom to migrate 2 HubSpots into one account that would preserve the functionality of both. The collaboration was very comfortable because they came up with their own solution and carried it out within (tight) deadlines, whole keeping in mind our already established processes. They ensured a smooth transition where team members were able to fully use their current HubSpots until the last day before the migration and from the second day onwards started using one common HubSpot without any negative impact on their workflow. We were very pleased with the activities they provided and can recommend working with them.

  • Milan Pichlík

    CEO, affiliateagency.cz

    Affiliateagency

    Lukáš Lískovec helped us a lot and solved the things we had trouble with. He is a professional and a great person.

  • Martin Šůs

    Marketing Specialist, Revolgy

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    We are working with Forecom mainly on modifications to our website, but also on general marketing cooperation such as improving SEO or generally setting up processes in HubSpot between marketing and sales. Even though the website was not made by Forecom but by another company they are very quickly able to find a solution to any problem or incorporate our ideas. The cooperation with them is really great. They never deal with unnecessary things, communication is always direct and the work is always done on time and as agreed. We highly recommend Forecom to everyone.

  • Jan Tkáč

    CEO, Ave Soft

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    I worked very well with Lukáš Lískovec, mainly thanks to his comprehensive know-how in the field of digital marketing combined with very good analytical thinking. Lukáš also has a great overview of all possible technologies and thanks to that he is able to advise his clients correctly which technology to use.

  • Marek Hozák

    Head of Marketing, Appmixer

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    We started working with Forecom during the process of migrating all data from ActiveCampaign to HubSpot. Not only did we need to move all of our data, but we also needed to optimize our existing marketing and sales processes. Forecom has been a great partner along the way, helping us focus on what's really important and ultimately achieve our marketing and sales goals. We highly recommend them!

  • Jiří Biskup

    Website Coordinator, Europass

    europass-2

    Lukáš prepared an analysis of the competition for us, which became one of the bases for our marketing plan. He always responded immediately and kept everything we agreed on. 

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Get in touch

Do you like our approach and want to grow with us?
We'd love to discuss it with you.