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Untitled design (4)-2 Consulting and software for doctors

Simpler Data Management Thanks to a Custom Daktela and HubSpot Integration

Info pro lékaře is a Czech company focusing on economic consulting and software for doctors and healthcare professionals. It has been operating on the market for over ten years, offering a wide range of services—from the economic management of medical practices to professional seminars. The company's core product is PURObot, a tool for clearly tracking performance and navigating reimbursement decrees.

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Client
Info pro lékaře
Industry
Consulting and software for doctors
Service
Custom integration
Status
In production
Technology
DaktelaHubSpot CRM

Summary

Info pro lékaře needed Daktela data to flow into HubSpot automatically, but the available integration tools were neither suitable nor cost-effective. We designed a one-way custom integration with a data map, logging and documentation. Manual re-entry is gone and the data is consistent.

  • After weighing complexity, cost and maintenance, we chose a one-way integration.
  • A mapping table set which standard and custom HubSpot properties to use.
  • The client's IT team deployed it to production with our support.
Process

How it worked before and how it works now

  1. Daktela Data is created in Daktela Data is created in Daktela
  2. Transfer Manual re-entry of data Integration transfers data automatically
  3. HubSpot Records updated by hand Records are created or updated

BeforeData from Daktela reached HubSpot through manual work, and off-the-shelf integration tools did not fit the client.

NowDaktela data is written to HubSpot automatically based on the mapping table, with logging and error reporting watching the transfer.

The Challenge

The client needed to reliably connect the Daktela system with HubSpot so that key data would transfer automatically and without manual work. However, the available integration tools were neither suitable nor cost-effective, making it necessary to design a tailored custom solution.

The goals were to: 

  • Connect Daktela → HubSpot via a one-way integration. 
  • Unify data structures and create an accurate map of the transferred data. 
  • Ensure secure and stable data transfer. 
  • Eliminate the manual re-entry of information.  
  • Support further digitalization and automation of the client's processes. 
The Solution

Step by step

  1. Definition of Integration Scope

    At the beginning, we clarified the client's needs with them and decided whether two-way synchronization was required or if a one-way data transfer from Daktela to HubSpot would suffice. After evaluating the complexity, costs, and future maintenance, we mutually decided on a one-way integration.

    At the same time, we discussed whether the Daktela team could handle the implementation directly, but the client ultimately opted for our solution due to our extensive experience with HubSpot. 

  2. Data Unification and Mapping Table Creation

    Together with the client, we reviewed all the data points to be transferred to HubSpot and defined their format in the target system. We identified which standard HubSpot properties could be used and where custom properties needed to be created. The result was a clear mapping table that served as a definitive foundation for development and data accuracy verification. 

  3. Development, Testing, and Integration Demo

    Based on the approved data map, we developed the integration logic and set up secure communication between Daktela and HubSpot. The solution also included logging and basic error reporting for easier monitoring.

    Once a functional version was ready, we created a demo with sample data and presented to the client step-by-step how records are created or updated in HubSpot. The client provided feedback, which we used to fine-tune the details. 

  4. Solution Handover and IT Team Deployment

    After finalizing the integration, we prepared technical documentation, including a description of the process, integration logic, and recommendations for long-term management. We handed the solution over to the client's IT team, who deployed it to the production environment with our support.

    After verifying its stability and functionality, we opened a discussion with the client about further collaboration opportunities, which they can now pursue, partly thanks to the new integration. 

The Result

We successfully completed and configured the integration between Daktela and HubSpot so that it is stable, reliable, and easily maintainable by the client's internal IT team. The new solution simplified data management, eliminated manual tasks, and created a solid foundation for further process digitalization.

  • Automatic data transfer
  • Stable one-way integration
  • Fewer errors thanks to consistent data
  • Clear data structure
  • Time savings for the team
  • Preparation for further development
Another client's reference

Forecom has helped GoodData with complex migration from Marketo to HubSpot including integrations with Salesforce and many other Sales & Marketing tools. They were a great partner during the initial project and continue providing excellent services in the management of daily business activities and have always been very flexible, delivered on time and as requested.

Ondrej Maca, Director, IT & RevOps Infrastructure, GoodData

Conclusion

Our digitalization specialist, HubSpot consultant, and project manager collaborated on the project. From the beginning, it was a very open and constructive collaboration, which allowed us to deliver a solution exactly tailored to the client's needs—quickly, clearly, and without unnecessary complications.

This was our first joint project, and its success laid the foundation for further collaboration. We are pleased to have helped the client simplify their work with key data, allowing them to focus on what matters most.

Frequently asked questions

How do you integrate Daktela with HubSpot?

For Info pro lékaře, we built a custom integration because the available tools were neither suitable nor cost-effective. Data flows one way from Daktela to HubSpot, where records are created or updated automatically.

Should a Daktela and HubSpot integration be one-way or two-way?

It depends on the use case. With Info pro lékaře, we weighed complexity, cost and future maintenance and agreed on a one-way transfer from Daktela to HubSpot, which covered their needs.

What should be prepared before building a HubSpot integration?

A data map is essential. For Info pro lékaře, we reviewed every data point to transfer, decided which standard HubSpot properties to use and where custom ones were needed, and the mapping table guided both development and data checks.

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